Welcome to Gramma Nola’s world

Handcrafted
memories.
Stitched with love.

Gramma Nola turns her most precious memories into little knitted cats. Each Knitten carries a story, a feeling, and a little piece of her heart.

Ready to become a memory of your own.

Meet the Knittenz
Gramma Nola cuddles her Sunny Splash Knitten while remembering an underwater adventure with her cat. Two smiling children wave from behind her cottage window.

The story of Sunny Splash

From a memory
to a Knitten.

Gramma Nola starts with something she never forgot. A day, a feeling, a tiny detail. Follow a sunny seaside memory as it finds its way into her stitches.

A day full of sunshine.

Memory What she remembers

Young Nola runs along the sunny beach in a colourful swim ring, with her ginger cat wearing a matching ring.
Sunshine, salty air, and a whole day of seaside adventures with her cat.

Action What she does

Gramma Nola chooses bright turquoise, yellow, orange and purple yarn from a basket in her sunlit home.
She gathers the colours of that happy day, ready to give the memory a new life.

A little surprise underfoot.

Memory What she remembers

Young Nola is surprised by a starfish beneath her foot at the water’s edge while her ginger cat watches.
A starfish on the shore turns an ordinary step into a moment she never forgets.

Action What she does

Gramma Nola crochets a golden starfish with orange yarn at her cottage table.
She stitches a golden starfish, soon to become Sunny Splash’s star-shaped eye.

Something curious in the sand.

Memory What she remembers

Young Nola and her ginger cat examine a mysterious round brown object in the beach sand.
She and her cat discover a strange little treasure hiding in the sand.

Action What she does

Gramma Nola crochets a round dark brown eye from the curious object she remembers finding.
That curious shape returns as a round brown eye. A little unexpected, just like the memory.

A world of colour below the waves.

Memory What she remembers

Young Nola and her ginger cat dive together through an underwater garden of turquoise, orange, yellow and purple coral.
Below the waves, she finds a bright underwater garden, with her cat beside her.

Action What she does

Gramma Nola crochets a small cluster of colourful coral flowers in turquoise, orange, purple and yellow.
The coral blooms again in her hands, becoming a playful tuft of knitted colour.

A tiny sea to take home.

Memory What she remembers

Young Nola holds a small bottle of turquoise seawater up to the light while her cat sits beside her on the sandy beach.
A little bottle holds the sea’s blue, the sun’s glow, and the feeling of that day.

Action What she does

Gramma Nola crochets the striped body of a Knitten in turquoise, cream and sandy golden yarn.
Sea blue and sandy gold become the soft stripes of Sunny Splash’s body.

A memory to cuddle.

Memory What she remembers

Young Nola walks home from the beach with her ginger cat at sunset, carrying a bucket and a rolled beach mat.
She walks home with her cat, carrying more than beach treasures: a day to keep forever.

Action What she does

Gramma Nola cuddles the finished Sunny Splash Knitten, with its golden starfish eye, brown eye, colourful coral tuft and sea-coloured stripes.
Nola cuddles Sunny Splash, a friend made from seaside memories. Every detail remembered, every stitch filled with love.

First Memories Drop 01

Memories you can collect.

Eight little stories. Eight knitted personalities.
Which memory will find you?

  1. Sweet 16, a pink cat with colourful patchwork, a button eye and a bright yarn tuft
    Sweet 16
  2. Sticky Treat, a cream and orange cat with pink knitted drips
    Sticky Treat
  3. First Click, a black cat with neon stitches, a pixel eye and a rainbow eye
    First Click
  4. Campfire Night, a green woodland cat with a daisy and little antennae
    Campfire Night
  5. Rainy Cuddles, a blue cat with a lightning-bolt eye and cloud patches
    Rainy Cuddles
  6. Love Notes, a red and cream cat decorated with stitched hearts
    Love Notes
  7. Sunny Splash, a turquoise and sandy cat with a yellow star eye and colourful coral tuft
    Sunny Splash
  8. Buzz Trouble, a yellow and black striped cat with bee antennae and a wing-shaped eye
    Buzz Trouble
Sweet 16 in a three-quarter view beside its cream Knittenz standing pouch, ready to be discovered

A little gift from Gramma Nola

Found.
Not Sold.

Each Knitten arrives in a soft standing pouch, as if carefully packed at Gramma Nola’s home. A stitched memory patch offers a clue to the story inside.

Waiting on a shelf or tucked into a little corner, it feels like a gift Nola quietly left for you to discover.

Tucked inside every pouch

A little note.
A memory to keep.

Every Knitten comes with its own character card. With handwritten lettering, a sketched portrait and a story in Nola’s own words, it feels as if she made it at her kitchen table and tucked it into the pouch, just for you.

Front of Sunny Splash’s character card: a colourful hand-drawn Knitten portrait, its name, a QR illustration and Gramma Nola’s signature.
Front Your Knitten, sketched with love.
Back of Sunny Splash’s card: Nola’s handwritten-style letter about her seaside day with her ginger cat, illustrated with starfish, a curious beach find and an underwater memory.
Back The memory behind its stitches.

A world beyond the stitches

Stories to watch.
Memories to play.

Gramma Nola’s life is full of stories waiting to be told. Knittenz could grow into animated adventures, short video stories and interactive games, with each cat opening a new chapter of her past.

From watching young Nola’s adventures to exploring her memories through play, her warmth and the Knittenz’s mischievous personalities can carry this world far beyond the plush.

Digital expansion concept for Knittenz, showing an animated Gramma Nola series on television, a Buzz Trouble video story on a phone, and an interactive memories game on a tablet.
Digital expansion concept

More ways to carry a memory

A world of
woven memory.

From babywear and adult wardrobes to creative collaborations and home décor, Gramma Nola’s world can become part of everyday life. Familiar cats, colourful stitches and signature name badges carry each memory into something new.

Babywear

Dressed by Gramma Nola.

Tiny hoods, colourful rompers and matching little essentials, imagined as if they came from Nola’s own knitting basket. Each look carries its Knitten’s colours and name patch, ready for the very first memories.

  1. Two smiling babies wear yellow-and-black Buzz Trouble and green Campfire Night crocheted outfits, with cat-ear hoods and matching character badges.
    Buzz Trouble & Campfire Night
  2. Two smiling babies wear colourful Sweet 16 and cream-and-orange Sticky Treat crochet rompers with cat-ear hoods and signature name patches.
    Sweet 16 & Sticky Treat
  3. Two smiling babies wear black First Click and turquoise-and-sand Sunny Splash hooded outfits, each carrying its character’s colours, face and name badge.
    First Click & Sunny Splash

A whole little wardrobe.

  1. Sticky Treat baby collection in cream, pink and orange: a cat-hood jacket, bodysuit, bib, trousers, hat, booties, bag and changing essentials, all with matching name badges.
    Sticky Treat
  2. Sweet 16 baby collection in bright pink and colourful patchwork: a hooded jacket, bodysuit, bib, trousers, hat, booties, bag and changing essentials, with signature Sweet 16 patches.
    Sweet 16
  3. Rainy Cuddles baby collection in blue, cream and yellow: a cat-hood jacket, bodysuit, bib, trousers, hat, booties, bag and changing essentials, decorated with clouds, raindrops, lightning and name badges.
    Rainy Cuddles

Adultwear

Still dressed by Gramma Nola.

The memories grow with us. Everyday hoodies, summer outfits and matching accessories carry the same playful colours and signature badges, as if Nola were still stitching a little piece of home into everything we wear.

  1. Two models wear olive-green Campfire Night patchwork outfits with matching trousers, trainers and embroidered name badges.
    Campfire Night
  2. Two models wear First Click black and neon and Sticky Treat cream, orange and pink hoodies, with jeans carrying their signature character patches.
    First Click & Sticky Treat
  3. Two models wear seaside outfits inspired by Sunny Splash and Sweet 16, with turquoise-and-sand and bright pink tops, colourful shorts and signature badges.
    Sunny Splash & Sweet 16

Memories for the everyday.

  1. Rainy Cuddles adult collection: a blue cloud-pattern hoodie, beanie, backpack, wallet, socks, trainers and umbrella, all with matching name badges.
    Rainy Cuddles
  2. Love Notes adult collection in pink, cream and red: a heart-pattern cardigan, scarf, scrunchie, shoulder bag, wallet, pouch, socks and trainers with signature patches.
    Love Notes
  3. Buzz Trouble adult streetwear in black and yellow: a hoodie, bucket hat, backpack, belt bag, wallet, socks and trainers, decorated with character badges and bee details.
    Buzz Trouble

Cross collaborations

Familiar worlds.
New memories.

Imagine Knittenz meeting the brands we grew up with. Collectible figures, playful footwear, school-day essentials and creative kits bring Nola’s memories into new hands, with each little cat’s personality woven through the details.

Concept imagery for ideation only. All third-party brands, trademarks and original IP belong to their respective owners. These are imagined collaborations.

  1. Funko-inspired collaboration concept: a colourful Sweet 16 Knittenz vinyl figure beside its illustrated display box.
    Funko Sweet 16 collectible
  2. McDonald’s Happy Meal collaboration concept with Sunny Splash, Buzz Trouble and Sticky Treat Knittenz toys beside a red Happy Meal box.
    McDonald’s Little memories in a Happy Meal
  3. Smiggle collaboration concept: Rainy Cuddles plush, a blue backpack, notebook, pens, stickers and a character charm with cloud and lightning details.
    Smiggle Rainy Cuddles school-day essentials
  4. LEGO-inspired collaboration concept: a black First Click Knittenz brick-built display figure with neon details beside its illustrated box.
    LEGO Build a First Click memory
  5. Crocs collaboration concept: turquoise and sandy yellow Sunny Splash clogs with Knittenz, starfish, sunshine and wave charms.
    Crocs Sunny Splash, one step at a time
  6. Crayola collaboration concept: a Sweet 16 Color Your Memories kit with a colouring book, fabric pouch, markers, crayons and stickers.
    Crayola Colour your own Sweet 16 memories

Home Décor

Memories that
feel like home.

From glass cabinets to cosy bedside corners, Knittenz can become ceramic keepsakes full of colour and character. Each piece carries the familiar details of Nola’s cats, bringing a little warmth, mischief and memory into the places we call home.

  1. Glossy black First Click Knittenz sculpture with bright neon details displayed in an illuminated glass cabinet.
    First Click
  2. Colourful Sweet 16 ceramic Knittenz sculpture on a marble surface in a sunlit modern home, beside a gold lamp.
    Sweet 16
  3. Blue and yellow Rainy Cuddles ceramic Knittenz sculpture with cloud and lightning details on a marble entryway table beside a rainy window.
    Rainy Cuddles
  4. Pink and red Love Notes ceramic Knittenz sculpture decorated with hearts on a wooden bedside table in a softly lit bedroom.
    Love Notes
  5. Cream, orange and pink Sticky Treat ceramic Knittenz sculpture on a wooden table in a cosy living room with plants and records.
    Sticky Treat
  6. Olive-green Campfire Night ceramic Knittenz sculpture with golden leaves and flowers in a rustic wooden nook beside books and a candle.
    Campfire Night
Gramma Nola rests with a sleeping ginger cat on her lap, remembering a campfire with her father, a bicycle ride with her mother, and a happy school day with friends. Colourful arrows connect each memory cloud to its matching Knitten.

First Memories is only the beginning

Countless memories.
More stories to stitch.

Early Days, Little Moments, childhood adventures and school-day stories can each become a new drop. Every chapter of Nola’s life holds new cats, colours and tiny details waiting to be stitched into something special.

Each collection keeps the same unmistakable Knittenz identity. As her memories unfold, there is always another story to tell, another character to meet and another memory to collect.

The door is open

Step into
Gramma Nola’s world.

Nola has a story to share. Watch her world come to life in animation, where a little warmth, a little mischief and a precious memory can begin a whole new adventure.

Watch the Animation
A welcoming cottage with its door open, showing Gramma Nola sitting inside with her cat. The cover reads Join Gramma Nola — Where memories come to life.
Gramma Nola smiles as she wraps four happy children in a warm family hug.

A world ready to be shared

Let’s share
her memories.

What began as handmade gifts has grown into a world of characters, stories and possibilities, filled with the warmth and memories of Gramma Nola.

She’s looking for licensees to help bring Knittenz to children around the world, through toys, clothing, home décor and stories that carry a little piece of her heart.

Talk to Gramma